Marketing Strategy for SENT Topeka

We received our facility license last Fall. We then worked to submit paperwork to be in network with several insurance. We are credentialed with Blue Cross Blue Shield and two of the three branches of Medicaid. Becuase of the lengthy wait time to get approved for insurance, we have been slow to advertise and push our treatment services.

Our Licensed Addiction counselor has begun making face-to-face visits to agencies that would offer referrals. We also have a strong social media presence and a fantastic monthly newsletter that goes out by email.

We are averaging only one new referral a week and need to increase the numbers. Interest areas: Communications, Marketing. (via catchafire.org)