Digital Marketing Manager for Business for America, CrowdDoing (Virtual Volunteer)

Business For America (BFA) is a nonprofit organization that is encouraging

businesses from the Fortune 500 to Main Street to get involved in promoting a

healthy democracy. Volunteering for BFA means you’ll get to create marketing

content about giving employees time off to vote, investing in election security, and

promoting civic engagement in local communities.

Role Summary:

This volunteer role is perfect for the experienced email marketing manager who is now

a stay-at-home parent looking for a small monthly time commitment to keep their skills current,

or a full-time employee looking for a manageable opportunity to contribute their skills to a good

cause.

Essential Tasks:

• The digital marketing manager’s responsibility will be to use direct-to-consumer media
• channels to acquire new customer sign-ups for a lead gen campaign (possibly a "pledge") -
• part of the fun is figuring out the best campaign concept.
• Prior experience with user acquisition
• on Google AdWords, Instagram, Facebook, YouTube, and/or LinkedIn is required.
• Monthly spend will be quite small, likely in a $5K range with lots of small tests in the first few months to
• determine the best approach.
• The ideal candidate has funnel optimization experience as well and
• would enjoy A/B testing various approaches.
• Six-month commitment requested.

The only way CrowdDoing.world can realize its impact potential is through virtual volunteers,service learners(http://blog.reframeit.com/service-learning-and-skilled-volunteering/), and micro-leaders (https://real-leaders.com/leveraging-micro-leadership-to-make-aspirational-goals-achievable/) coming together.

See this brief video aboutMicro-leadership at CrowdDoing (https://www.youtube.com/watch?v=mhdB2YJ8Ocs&app=desktop). Micro-leadership means that each person adopts a dimension of responsibility for a collective problem in our society through collaborating on that area creatively individually and together through social innovation.

You are also welcome to see more background on CrowdDoing at our Youtube Channel (https://www.youtube.com/channel/UCVoL7fai7oa95fBo44FC0gA?sub_confirmation=1).

Instagram (https://www.instagram.com/crowddoing.world/),

Facebook (https://www.facebook.com/CrowdDoing-515295062320613) ,

LinkedIn (https://www.linkedin.com/company/18910309/).

You can see a CrowdDoing Volunteering FAQ here.

https://docs.google.com/document/d/1zCkbEQX8PHh8k85BS0iIhsJJxADqdH3Kpn1PDbI1Uno/edit?usp=sharing

For questions and correspondence regarding codesigning a perfect volunteer role for yourself in the CrowdDoing systems change venture lab please email: "[email protected]"