Marketing Volunteer Role: Expand Access to Ocean Education!

The general public’s knowledge about ocean-related issues is alarmingly low both nationally and internationally. A 2005 study, "Environmental Literacy in America," estimated that less than 2% of all American adults are environmentally literate. Another 2018 study, "Development of the International Ocean Literacy Survey," found that the American public is more literate about video games and gambling than our world’s oceans. Oceans provide vital ecosystem services, yet many schools lack the resources to teach these issues, leaving students and adults alike without the knowledge to drive future ocean conservation.

Breach's programs seek to fill this gap by engaging youth, educational institutions, and the general public in digital ocean education. Programs like our digital podcast, Shellphone, allow us to highlight content from ocean educators, enhance in-school curricula, and connect with broad audiences. This month, Breach will be piloting our latest educational program Ocean Class, within the Hillsborough County and greater Tampa Bay school system. Since all of our programs are delivered digitally, we have an abundance of valuable content-but no clear, strategic structure for sharing it. This is where you come in!

Breach is pleased to submit a proposal to students and interested volunteers to expand our programs Shellphone and Ocean Class. We are specifically seeking strategies focused on video or reel based content over social media platforms like Instagram, TikTok, and YouTube shorts to reach young adult audiences. Deliverables would include campaign concepts, engagement tactics and monetization roadmaps tailored to these platforms, with the goal of increasing visibility, audience growth, and program registrations.

Please apply here: https://forms.monday.com/forms/a4d682698a507710f82a52ad4ea75c1d?r=use1

Private Group Details:

• Group Size Range: 1 - 50+
• Event can be held virtually
• Donation Requested
• Optional donation!